Data Economy 101

Data monetization explained so that everyone understands it!

The book is for data monetization purposes, helps you to build bridge between IT department and business design to maximise data driven value creation.

 

Data productizement and servitization are explained with real-world example case stories. This book is primarily for data business developers and contains just bare minimum of technical terms.  

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Table of contents and sample chapter Published 28th Jan 2022!

30+
years
of C-level experiences

Content derived from
200+
successful data monetization cases

curated wisdom of 300+

academic articles
 

Buy now!

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Preorder

Hardcover

version

Estimated print date August 2022

36,00€

+ postage

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Digital

version

pricing

28th Jan forward 5,90€

15th Feb forward 7,90€

15th Mar forward 9,90€

15th Apr forward 12,90€

15th May forward 15,90€

15th Jun forward 19,90€

Meet the authors

CxO professionals in platforms, data and API economy

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JARKKO MOILANEN

PhD (Information science), Experienced CDO and COO

Long term API and Data Economy professional with PhD degree built around  network driven economy. MIT sponsored Chief Data Officer Country Ambassador for Finland. Inventor and igniter of Data Product Toolkit

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TONI LUHTI

DSc (economy), Seasoned CEO in multiple companies

Solution oriented person always looking forward to new opportunities and solutions, not problems or road blocks. In business it means executing every task better than expected, always on schedule and keeping all parties satisfied.

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JUSSI NIILAHTI

M.Eng, value creation wizard in data servitization

Strong background from different aspects of digitalization, especially from public sector, geoinformatics, geospatial data and smart cities infrastructures, data-driven planning and development.